every great relationship starts with a single step
Too many brands burn through agency retainers building strategies on top of broken foundations. I will not be the person who takes your money to "fix" your marketing without first knowing whether what is broken, if your local presence is invisible, or if your competitors are eating your lunch in creative angles you have never considered.
Before I touch a content calendar, a campaign budget, or a single piece of creative, I need to know what I'm actually working with. The Marketing Foundation Diagnostic is a one-time due diligence engagement that gives both of us the data to decide whether a retainer partnership makes sense, and if it does, what shape it should take.
Step One: Your Online Presence Audit
A full evaluation of your current social footprint and website through the lens of your actual audiences. What is working, what is confusing, what is missing, and what it would take make your ideal client or customer actually trust your brand enough to act.
Step Two: Local Search Snapshot
For each market you serve, I check where you appear when people are already searching for what you offer. I document your local pack ranking, organic visibility, review health, and top competitors, plus the quickest wins that are available right now.
Step Three: Competitive Creative Brief
I pull and analyze what your direct competitors are actively running on Facebook and Instagram. This includes messaging angles, offers, creative formats, and landing page strategies. You get a playbook of what you are up against before you spend a dollar on ads.
Step Four: Priority Roadmap
A ranked, plain-language report on what to fix first, what you can likely handle internally, and what requires outside support. No jargon, no vanity metrics; just a clear plan that you can choose to work with me on, or take it to another shop for deployment.
Are you ready to take the next step?
